Can you imagine getting dating advice from Freud? This is one of the conceits of Robert Seethaler’s The Tobacconist, recently published by Picador in a translation by Charlotte Collins. The novel is a coming-of-age story about Franz, a seventeen-year-old boy who leaves his rural town to become a tobacconist’s apprentice in Vienna in the 1930s. As the naïve young Franz is dazzled by the lights and stimulations of the modern city, Dr Freud appears as a customer in the small tobacco shop where he works. They strike up cigars and conversation, and speculate on love, life, and a rapidly-changing world.
Seethaler rose to prominence with A Whole Life (2014), a novel shortlisted for the Man Booker International Prize. Praised by Margaret Atwood and Ian McEwan, the text explored the influence of modernity and the Second World War on traditional ways of life. Seethaler’s interest in this theme persists in The Tobacconist, where what begins as a whimsical tale shifts gear into a novel exploring the rise of fascism in Austria. The forces of history push Franz towards maturity, and he transitions from a wide-eyed witness to tragic commentator on antisemitism, political violence, and populist rhetoric. (more…)